About Us

Our Story, Straight from the Expert & Co-Founder

“IтАЩm Saleh Nabil, co-founder of XpandEast, and I want to share the story of why we started this journey.

A few years ago, I was working closely with a fast-growing SaaS startup.

The pressure to hit aggressive sales targets was intense. We were spending heavily on customer acquisition, throwing money at ads, and trying every tactic we could find, but the returns just werenтАЩt there.

The team was burning out, and despite all our efforts, growth was stalling.

One day, I sat down with the head of sales, who was visibly frustrated. He told me, тАЬWeтАЩre doing everything right, but it feels like weтАЩre just spinning our wheels. WeтАЩre not getting the results we need, and weтАЩre running out of time and budget.тАЭ

That conversation stuck with me. It was clear that this wasnтАЩt just a problem for one companyтАФmany sales and business development leaders were facing the same challenges.

I realized that what was missing wasnтАЩt more effort or more money, but a smarter approach.

ThatтАЩs when the idea for XpandEast was born. We decided to build a company that would help sales leaders grow their businesses without wasting resources.

We focused on using AI-powered strategies to find the right customers, boost revenue, and grow sustainably.

At XpandEast, we donтАЩt believe in one-size-fits-all solutions. We take the time to understand your specific challenges and goals. Whether youтАЩre looking to expand into new markets or optimize your sales funnel, weтАЩre here to help you succeed.

Our mission is to make sure you donтАЩt have to choose between growing fast and growing smartтАФyou can do both.

IтАЩve seen firsthand how frustrating it can be to put in the work without seeing results. 

ThatтАЩs why weтАЩre committed to being the partner who helps you achieve the growth you deserve, in a way thatтАЩs efficient, effective, and sustainable. LetтАЩs work together to turn your challenges into opportunities and your goals into achievements.”

Who We Are

Exclusive Behind-the-Scenes Reveal!

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Why Choose XpandEast?

Your Fast-Track to Market Success

Kami ahli dalam mempercepat time to market, membantu perusahaan teknologi meluncurkan produk dengan mudah dan efisien.

Tailored Strategies, AI-Powered
Our B2B strategies combine cutting-edge AI with local expertise, giving your product the competitive edge it needs to thrive in a dynamic Southeast Asian market.

Proven Growth Partners
With a track record of turning challenges into growth for major tech players, weтАЩre ready to guide your journey from concept to market leader.

LetтАЩs accelerate your success together! ЁЯТбЁЯМП

We are always colorful ЁЯОи!

Our Core Values, Mission, & Vision for Sustainable Growth

Break Barriers, Build Success with XpandEast

Unlock new market opportunities and drive growth in Indonesia and Malaysia with XpandEastтАЩs proven, data-driven strategies.

Our customized B2B solutions are designed to overcome market challenges, helping your business thrive and excel in Southeast AsiaтАЩs dynamic landscape.

Our Vision

To empower B2B sales and business leaders in Southeast Asia by delivering tailored, data-driven strategies that accelerate sustainable growth, optimize sales performance, and unlock untapped market opportunities in Indonesia and Malaysia.

Our Mission

We collaborate with ambitious sales and business development teams in SaaS, Fintech, and tech-driven startups to drive measurable growth through tailored lead generation, content-led outreach, and scalable market expansion strategiesтАФleveraging cutting-edge technology and deep local expertise to accelerate success in Southeast Asia.

Meet our team

Alone we can do so little, together we can do so much.

Dr. Saleh Nabil

Growth Director / Co-Founder

Wenny Vinciani

Wenny Vinciani

Director / Co-founder

Zikry Kholil

Growth Advisor

Prof. Dr. Nabil El-Arabi

Senior e-Business Consultant

Vincent Stanley

Business Development Representative

Haroun Elarabi

Sales Automation and Systems Integration Executive

Steven Strife

Partnership Development Lead

Syifa Hani

Social Media Coordinator

jones software dev

Jones Ginting

Web Developer

Mutia Khairunnisa

Digital Communications & Content Strategy Specialist

Alya Dara Kirana

Social Media Executive

Grace H. Lawton

Digital Business Development Executive

Fachrurrozi

Digital Marketing

Jennifer Siawira

Growth Operation Analyst

Hajar Nagdy

AI Content Specialist

Shelsa Latifa Noris

Social Media Executive

Kenny Tan

Business Development Representative

Get Your Free 1-on-1 Strategy Call and Start Solving Your Business Challenges Now! ЁЯЪА

Investment Package Level 1

BASIC

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