1. Fine-Tune Frequency and Targeting:

Less is More:
Reduce email frequency where possible, focusing on quality over quantity. Target the right segments or send fewer emails to reduce the load on your domains.

Engage High-Potential Contacts:
Direct your efforts toward contacts with a higher likelihood of engagement to maximize impact while reducing infrastructure strain.

2. Balance and Segment Across Domains:

Spread the Load:
Evenly distribute contacts across domains to avoid overloading any single domain.

Smart Segmentation:
Segment your lists by engagement or purchase behavior. A more granular approach allows efficient domain use without sacrificing reach.

3. Domain Rotation and Warm-Up:

Rotate Domains:
Avoid relying on a single domain by alternating domain usage, which protects your sender reputation.

Warm Up New Domains:
Ramp up email volume gradually with new domains to build a solid sender reputation and ensure consistent inbox placement.

4. Boost Engagement with Personalization:

Personalize for Impact:
Customized emails improve response rates and allow you to achieve your campaign goals without increasing email volume.

5. Optimize Sending Times:

Timing is Key:
Send emails during high-engagement periods to reduce the need for multiple follow-ups and maximize each send’s impact.